公司名称：安徽思味特奶酪有限责任公司法人代表：杨波团队成员：杨波王庆康王松林王硕联系地址：安徽省合肥市联系电话：15198989988目录安徽思味特奶酪有限责任公司------------------------------------------------------------------------------------------------------------------------------------------1.执行概述........................................................................................................................................41.1公司概述.............................................................................................................................41.2发展战略.............................................................................................................................41.3社会效益.............................................................................................................................52.市场分析.......................................................................................................................................52.1市场背景.............................................................................................................................52.2市场机会............................................................................................................................62.2.1奶酪在乳行业的缺失.............................................................................................62.2.2中国经济推动着奶酪的发展.................................................................................62.2.3奶酪“玻璃”市场下的契机.................................................................................82.2.4较大的利润空间...................................................................................................102.3奶酪机遇背后的风险.......................................................................................................102.3.1较为成熟的国外奶酪...........................................................................................102.3.2较高的开拓费用...................................................................................................102.3.3运输的局限性.......................................................................................................112.3.4消费的被动性.......................................................................................................113.竞争分析.....................................................................................................................................113.2竞争者分析.......................................................................................................................123.2.1现有竞争者...........................................................................................................123.2.2潜在竞争者...........................................................................................................143.2.3顾客.......................................................................................................................143.2.4供应商...................................................................................................................153.2.5替代项目...............................................................................................................154.目标市场...............................................................................
