出色的ResearchEssaysampleResearchEssay范文-关于商业更好的思考方法ABetterWaytoThinkAboutBusinessEthics:HowPersonalIntegrityLeadstoCorporateSuccessbyRobertC.SolomonpresentsanargumentforabetterwaytothinkaboutbusinessbytheextensiveapplicationofMythsandmetaphorsinthebestwaypossible.ThispieceofworkbySolomonhasbeenlaudedinthebusinessfieldasonethebestintheanalysisoftheroleofethicalpracticeinthesuccessofanorganization.Solomonintricatelyemploysthecombinationofmythsandmetaphorwithinbusinesstoproduceonethebestworksonthecriticalanalysisofethics.Inthispowerfulwork,Solomonintroducesmythsandmetaphorbyillustratingtheroleofthesetwofigurativelanguagesinvariousfieldsofstudysuchasphysics,lawandpolitics.ThefivemythsandmetaphorsthathavebeenextensivelyusedbySolomoninthisworkincludethemetaphorofMayhem,VisionandCivility,BetterFearthanLove,themythofEntrepreneur,themythofProfitMotiveandtheLanguageofDehumanization(Solomon,1999).Throughmarketing,Solomonhasexploredthesemetaphorsinthedemonstrationofdeepunderstandingofethicalperspectivesinthemurkyworldofbusiness.IntheLanguageofDehumanization,theauthorinsiststhatthatachievemeaningandidentity,thecriticalfactoristoseparatemoneyfromthecorebusinessandeliminateitasaconsideration.Thelanguageofdehumanizationdefinesalistofissuesthathavebeenoperativeinbusinessbuthavebeeneclipsedbythehumandesiretomakemoney.Solomonsympathizeswithindividualswhocannotseethecriticalpointofworkingexceptforthereasontomakemoney.Thepointisthatalltheactivitiestheyareinvolvedintheirentireworklifearethenuselessandmeaningless.Thesadtruthwhichisatthesametimeafactonhownottothinkaboutbusinessisthattheimageofmaterialisticselfishnesseclipsesthemanypositivevirtuesinbusinessandbusinesspeople.Thesepositivevirtuesincludetheirprideinproductsandservices,thererelationshipswiththeircoworkersandcustomersandtheirdedicationtotheirwork(Solomon,2010).TheLanguageofDehumanizationinbusinessonemetaphoronhownottothinkaboutbusinessinthatwholeprocessasdescribedbySolomonis“artofthedeal”iswhatiscelebrated,asopposedtotheeffortsintheproductionanddistributionofqualityproductswhichattimesatelifesaving(Solomon,1999).Thealltalkaboutmoneyinbusinessisdehumanizing.WhereasSolomoninsiststhatbusinessisanexemplaryactivitythatencompassesmutualandgenuineneeds,desiresanddemands,thewholetalkaboutmoneyleavesoutthecriticalcomponentsofpersonalattachmentsandobligations.Thisthengivesgreatattentiontoourfinancialdealingsthatformthepillarsofourlives.Thedangerofdehumanizingbusinessisthatwefallintoatrapofdehumanizingpolicies,strategiesandinstitutionsinbusiness.ThesecondMetaphor,BetterFearthanLovedescribestheroughworldofbusinessenvironmentthatdemandsmorethanresilience.Solomondescribesthewholeworldasunfair,rough,underwhichonlytheruthlesscanhavethetenacitytosurvive.Indescribingasabrilliantconsultant,thereisthecautionthatpeoplewoulddobestwithwhattheywanttohearandcanpracticallyputtogooduse.TheMachiavellianideologieswerelaterreplacedbyAristotleconceptionofHonorablestatesmanthatmeldedethicsandpolitics(Benjamin,2007andBurnes,2009).SolomonthereforeexploresthemetaphorbetterfearthanloveandrelatesittothecorruptItalianempireatthetimeofgreatdevelopmentandexpansionbyotherEuropeannations.Inthisrespect,Solomonintonesabetterwaytothinkaboutbusinessmustencompassorefearthanloveinbusinessfield.ThemythofEntrepreneurisprojectedbySolomonasvirtuesthatarecriticaltothes...